Madrid, 9 April 2025 – Bornan Sports Technology, a leading company in technological solutions for the sports industry, is pleased to announce its partnership as the new Technology Partner for the upcoming Annual General Meeting (AGM) of the International Table Tennis Federation (ITTF). This collaboration marks a significant advancement in the integration of technology in sport, aiming to enhance the experience of both participants and visitors at this key global table tennis event.

The partnership between ITTF and Bornan Sports Technology marks the company’s return to its role as an IT provider for the federation, a relationship initially established between 2017 and 2019. This renewed collaboration underscores both parties’ commitment to the success and evolution of this important worldwide membership gathering.

The Annual General Meeting, scheduled for 27 May 2025 in Doha, Qatar, will bring together delegates from the ITTF Member Associations across the globe, in addition to the Executive Board, Council, and other elected and appointed officials to discuss the future of table tennis at the international level. Key elections and World Championships hosts selections for 2027, 2028, and 2029 will take place at this critical event, determining the future direction of the sport for years to come.

Through this partnership, Bornan Sports Technology will provide its advanced Event Management System (EMS) to streamline the registration and accreditation process for attendees. This innovative digital solution will allow ITTF to manage participant control more efficiently, reducing waiting times, minimising errors, and ensuring quick and secure access. Additionally, it will optimise event logistics, improve the overall participant experience, and ensure smoother operations throughout the event.

Eva María Córdoba, CEO and Founder of Bornan Sports Technology, stated:

“It is a true pleasure for us to once again collaborate with ITTF, an exceptional partner who has trusted us since our beginnings. We look forward to continuing to achieve many more successes together.”

Raul Calin, Secretary General of the International Table Tennis Federation said:

We are pleased to collaborate once again with Bornan Sports Technology, and for the first time for our global annual gathering, the 2025 ITTF Annual General Meeting. Bornan’s proven expertise and innovative solutions will enable us to deliver a seamless registration and participation experience for our delegates.

With this partnership, Bornan Sports Technology reinforces its commitment to sport by implementing technological innovations that improve the organisation and accessibility of high-level events, ensuring a more efficient and connected experience for all participants.

At Bornan Sports Technology, we are convinced that technology is the driving force behind the evolution of the sports world. As part of a dedicated and passionate team, we have seen how sports technology consulting has become a key element in optimizing the management of sporting events. Our mission is to help organizations and committees integrate technological solutions that enhance every aspect of their competitions.
Managing sporting events is a complex task that requires coordination, precision, and an exceptional experience for athletes and spectators. Through our consulting services, we provide the tools and knowledge necessary to turn these challenges into opportunities for growth and success.

The Value of Sports Technology Consulting

Sports technology consulting goes beyond simply implementing systems; it is about understanding the specific needs of each event and offering tailored solutions. We work closely with our clients to identify areas for improvement and develop technological strategies that optimize the organization and execution of their events.

Customization and Adaptation

Every sporting event is unique, which is why we believe in the importance of tailoring our solutions to the specific characteristics of each competition. From small tournaments to large international events, our expertise allows us to provide advice that fits the size and specific requirements of each project.

Integration of Advanced Technologies

Technology is evolving rapidly, and it is essential to stay up to date with the latest innovations. At Bornan Sports Technology, we offer consulting services on integrating systems such as:

• Games Management Systems (GMS): We facilitate the planning and coordination of all aspects of an event, from participant registration to accommodation management.
  
• TV Graphics: We enhance the spectator experience with dynamic and engaging graphics that provide real-time relevant information.
  
• Results Systems: We provide solutions that ensure immediate and accurate communication of results to athletes, coaches, and the audience.
  
• Commentator Information Systems (CIS): We offer tools that provide commentators with up-to-date and detailed data to enrich broadcasts.

Benefits of Implementing Technological Solutions

Integrating technology into sports event management brings multiple advantages that positively impact all stakeholders.

• Process Optimization: Automating and digitizing processes reduces errors and speeds up tasks that traditionally consume a lot of time. This allows staff to focus on strategic aspects and deliver a better experience for participants and spectators.
  
• Enhanced Spectator Experience: Technology enables us to provide more interactive and engaging content. From TV graphics displaying real-time statistics to mobile apps keeping the audience informed, we increase engagement and satisfaction.
  
• Effective Communication: An efficient flow of information is crucial for any sporting event. Our solutions facilitate communication between organizers, teams, athletes, and media, ensuring everyone stays aligned and informed.

Success Stories in Sports Event Management

With over 8 years of experience in the industry, our track record includes successful collaborations with various sports organizations. We have had the privilege of contributing our solutions to events known for their excellent organization and innovative use of technology.

Through our solutions at the Pan American and Parapan American Games, Santiago 2023, organizers were able to efficiently manage the registration and accreditation of thousands of athletes, delegates, and journalists, eliminating the need for manual processes and reducing errors. This resulted in outstanding figures, with over 100,000 registered individuals and nearly 75,000 accreditations issued for event staff, athletes, coaches, and assistants.

Implementation of Customized Systems

In recent events, we have developed tailored management systems that have allowed organizers to have full control over every aspect of the competition. This has led to smoother events, fewer inconveniences, and higher satisfaction among all participants.

Innovation in TV Graphics

Our TV graphics have been praised for their design and functionality. By providing real-time, relevant information, we have enriched broadcasts and kept viewers more engaged with the event.

How Consulting Drives Event Success

Sports technology consulting is not just about implementing systems; it is about building a comprehensive strategy that covers all the necessary elements for a successful event.

Analysis and Diagnosis: We begin by conducting a detailed analysis of the event’s needs and challenges. This allows us to identify opportunities and key areas where technology can make a significant difference.

Development of a Technological Strategy: Based on the diagnosis, we design a strategy that includes selecting and implementing the most suitable technological solutions. We ensure that every system is integrated and operates in harmony with the others.

Training and Support: We provide training to the staff responsible for operating the new technologies, ensuring a smooth and effective transition. Additionally, we offer continuous support to resolve any issues that may arise.

The Future of Sports Event Management

The sports world is constantly evolving, and technology will continue to play a fundamental role in this transformation. At Bornan Sports Technology, we are committed to innovation and the continuous improvement of our solutions.

Emerging Trends

We closely monitor new trends and developments in sports technology. Our goal is to incorporate these innovations into our consulting services to provide our clients with the most advanced and effective tools.

Commitment to Excellence

Our passion for sports and technology drives us to constantly strive for excellence in everything we do. We believe that by providing high-quality solutions, we contribute to the growth and success of our clients and the sports industry.

Sports technology consulting is an essential component of successful sports event management today. At Bornan Sports Technology, we are proud to be part of this evolution, offering consulting and solutions that make a difference.

We invite organizations and committees to join us on this path toward innovation and excellence. Together, we can elevate the sports experience to new levels, benefiting athletes, spectators, and the entire sports industry.

Implementing Cutting-Edge Sports Technology
Riyadh, Saudi Arabia – October 01, 2024:

The organizing committee of the Saudi Games 2024 has announced Bornan Sports Technology as the principal partner for the largest national sporting event in the Kingdom. The event, which will take place from October 3 to October 17, 2024, will see over 9,000 athletes compete in 52 sports, including 7 Paralympic sports, 10 demonstration events, and 15 youth sports. The event will feature over 180 competitions with total prize money exceeding 200 million Saudi Riyals, making it the largest of its kind.

Founded in 2017, Bornan Sports Technology will provide comprehensive solutions for the Saudi Games, ensuring the use of advanced technologies in scoreboard systems, countdown timers, and competition schedules. The partnership also aims to enhance the organization and flow of participant information during the Saudi Games, manage accreditation processes, and handle broadcast graphics.

With this partnership, the Saudi Games 2024 will leverage Bornan’s expertise to ensure smooth operations and a world-class sporting experience for participants and spectators alike.

Harbin (July 2024) – The Harbin Asian Winter Games Organising Committee (HAWGOC) and Bornan Sports Technology have celebrated the signing of a partnership agreement for the Games.

HAWGOC and the Olympic Council of Asia (OCA), together with Bornan Sports Technology, are delighted to announce that Bornan will act as the Technology and Digital Data Partner for the 9th Asian Winter Games, which will be held in Harbin, China, from 7-14 February 2025. The partnership encompasses six sports, including skating, curling, skiing, biathlon, ice hockey, and ski mountaineering, and 11 disciplines and 64 events.

On this occasion, Bornan will provide comprehensive and customised technology solutions to ensure the event’s success. Services include Games Management Systems, Timing and Scoring, TV Graphics & Virtual Graphics, Live Web Results, and Commentators Information Systems (CIS).

The event is expected to attract over 10.000 athletes from 45 NOCs. Bornan will be responsible for the management of all registrations, accreditations, arrivals and departures, and much more via our unparalleled Digital Sports Platform.

The official ceremony was attended by Mr. Wang Hesheng, Vice President, and Secretary General of HAWGOC and Mayor of Harbin Municipality, Mr. Song Luzeng, Vice President of the OCA and Chairman of the OCA Sports Committee, and Mrs. Eva María Córdoba, Founder and CEO of Bornan Sports Technology, the agreement was formally executed by signing the contract for the provision of the technology for the event.

“I knew that we have a lot in common; we have the same philosophy, respect, work and live as a team, like a big family helping each other. Bornan is not only coming as the best Technology and Digital Data Partner, we are here as part of your team, as soon as the Asian Winter Games need our help, we will be there, now and always,”  mentioned Mrs. Eva María Córdoba.

Harbin2025 represents a significant milestone for Bornan, offering a valuable opportunity to showcase the company’s expertise in the most advanced and cutting-edge technology applied to sport in the market. It also provides an excellent scenario to further enhance the extensive experience in international multi-sport events that the company has built up.

The Spanish Paralympic Committee has launched a dedicated website, accessible via the URL Paris2024 Paralympics, to provide comprehensive information about the Paris Paralympic Games in Spain. The portal has been developed by Bornan to provide a detailed overview of the journey of Paralympic athletes during the Games, scheduled to take place from 28 August to 8 September.

The website provides comprehensive information about the Games, including competition schedules, news, photos and videos, podcasts, sports, and venue information, as well as specific services for the media. From July onwards, the special Paris 2024 will contain athlete rankings, historical data, and the dates of the competitions in Paris. The website will serve as the primary source of information about the Games in Spain.

The most notable feature developed by Bornan is the integration of the site with the Olympic Data Feed (ODF), which will provide real-time data and information about the Games during the competition period.
This is not the first occasion on which the Spanish Paralympic Committee has entrusted Bornan Sports Technology with the development of a website tailored to its specific needs. The previous website, created for the Tokyo 2020 Paralympic Games, was a resounding success.

MADRID (20 JUNE 2024). – Centro Caribe Sports, in collaboration with Bornan Sports Technology, presents the relaunch of its web portal 50 days before the Paris 2024 Olympic Games. The objective is to implement digital adaptations that will allow the organisation to better position the content of the 37 member countries.

The new content platform has been developed to include several new features, the most notable of which are the Paris 2024 Olympic Games Data and the Olympic Channel signal.

‘HUELLAS A PARIS 2024’

The new communication philosophy of Centro Caribe Sports, ‘It is not ME, it is Us’, is based on research studies that seek to minimise the technological gaps of the National Olympic Committees (NOCs). This multi-platform campaign allows the positioning of the protagonists in the Olympic route, such as the athletes, and represents the impulse of the new philosophy.

The website unifies a live, viral, positioning-driving platform with a reputation for its sports, starring athletes, leaders, and coaches. One of the key features of the new portal is its ability to link with the content system in digital applications and NOCs.

Luis Mejía Oviedo, President of the organisation, highlighted that the relaunch of the website is part of an action plan 50 days before the Olympic Games.

Centro Caribe Sports’ mission is to make the inspirational stories of great athletes visible in several languages, contribute to the development of a generation of sports journalists and reporters who will be at the forefront of driving forward the evolution of equity in their region, and to provide the Olympic Movement of Central America and the Caribbean with the vanguard of technology, information and communication (ICT) solutions to overcome the challenges of today’s world.

Switzerland (March 21, 2024) – The International University Sports Federation (FISU) and Bornan Sports Technology have signed a long-term partnership to deliver a world-class digital transformation to university sports.

The aim of this strategic partnership is to enhance the management of resources for organizing global university sporting events by utilizing advanced and cutting-edge technology, which will benefit the whole FISU pyramid. Tailor-made digital services and innovative cloud computing solutions will provide a robust technology platform that streamlines the management of the Organizing Committees (OC) and the National University Sport Federations (NUSF) and improves the overall experience for all stakeholders.

The President of FISU, Leonz Eder, stated, “We are thrilled to announce our strategic partnership with a leading company like Bornan Sports Technology. This alliance aims to accelerate the adoption of digital technologies across the whole university sport movement.”

Bornan Sports Technology, a leading company in the sports and digital transformation sector, with extensive experience in prestigious national and international sporting events, will provide all its know-how and key alliances in the market to offer a comprehensive, customized solution, always ensuring the highest quality standards in terms of IT security and data integrity.

“Together, we embark on a new collaboration, in which everyone’s expertise will contribute to explore many innovative solutions”, added FISU Secretary General, Eric Saintrond.

The main areas of development:

1. Event Management Systems
2. Results Management
3. Virtual Graphics and TV Graphics
4. Websites, mobile apps, and virtual stores
5. OTT channel and big data

“This new association with FISU is a testimony to our expertise and leadership in the area of sports technology. We are not looking for new customers, we are joining with people who share our values, and we will return the same trust. We will go forward together as a team, to provide the best and most innovative solutions that will help enhance your upcoming sporting events, while offering a different experience for athletes, spectators and Organizing Committees” said Eva Maria Cordoba Chief Executive Officer of Bornan Sports Technology.

The anticipation of future events with a strategic partnership recognizing the essential role of technology as a driver of progress will make it possible to achieve all the goals set and usher in a new era of university sport.

Bornan Sports Technology has achieved the status of AWS Software Partner thanks to its highly efficient development of the games management system.

Madrid, Spain (December 7, 2023) – Aiming to achieve absolute excellence and having a clear competitive differentiation in the services we provide; we are pleased to announce that Bornan Sports Technology has achieved the prestigious Amazon Web Services Managed Service Provider (MSP) Certification for our Games Management System (GMS) software.

The GMS platform offers a wide range of solutions for important clients in the sports event industry through different modules integrated on a single digital sports site. These solutions include participants registration, accreditation, access control, catering, a booking tool for equipment and rental, medical services, uniforms, a portal for request and approval management that operates on a radio frequency, electronic voting (for elections of Athletes’ Commission Representatives), volunteer and staff recruitment and management, arrival and departure logistics, accommodation, sport entries, and protocol including request forms management and hospitality tickets assigned to the accreditation.

In addition, our GMS offers a variety of key features such as action log tracking, automatic email and push notifications, a powerful search and reporting tool, user profile segmentation, and other valuable functions. The platform is designed to be multilingual and highly customizable, empowering you to create web portals effortlessly and tailor both the software and the look and feel to meet the different requirements of leading game and event organizers.

The certification and recognition obtained from Amazon Web Services (AWS) confirms the quality standards that Bornan Sports Technology offers in the infrastructure and implementation of the GMS. The use of cloud computing technology guarantees the highest levels of availability, security, and end-to-end data encryption, ensuring a business intelligence process that allows us to provide a fully personalized service of the highest quality.

“Our overall satisfaction with GMS has exceeded expectations, we are very happy with the quality of delivery and the level of professionalism demonstrated by the team.” Said Santiago 2023 Deputy Director of Technology Pan American and Parapan American Games, Lucas Rial.

“The event was a great success and Bornan participation and support was a vital element for this, thus sharing the SANTIAGO 2023 experience with all the participants, fans and especially with PANAMSPORTS and IPC family”. Said Santiago 2023 Technology Director, Mariano García.

The work of Bornan Sports Technology, together with the products offered by AWS, has been the key to ensuring the solid structure of the GMS software, which, together with the efficiency, security, and reliability provided to the client, has enabled this collaboration between the parties.

Panam Sports and Bornan Sports Technology sign a multi-year sponsorship agreement to provide customized technology solutions that will benefit the continent’s sports development and important events.

SANTIAGO, CHILE (August 26, 2022) — Panam Sports, the leaders of the Americas’ Olympic Movement, and renowned and innovative digital company Bornan Sports Technology proudly announce a new sponsorship agreement that establishes the Swiss company as the Official Technology Provider of the Pan American Sports Organization.

As an Official Provider, Bornan will deliver its expert sport information technology that will enhance the work done by Panam Sports as well as the experience of athletes, coaches, organizers, commentators, fans, and viewers during the most important sporting events of the continent.

The Lausanne-based company continues to expand its impact on the worldwide sports market, quickly cementing itself as a leader in the sports technology field thanks to the services rendered at the ANOC Beach Games, African Beach Games, Youth South American Games, and the upcoming Central American and Caribbean Games of El Salvador 2023.

Bornan will offer a suite of comprehensive solutions for a seamless delivery of their services, including: live information distribution systems (online and App results); Timing, Scoring and Results systems (TSR); virtual live TV graphics; Commentator Information Systems (CIS); consultation and integral management of results technology; monitoring, response and recovery systems to protect against cyber security threats; and systems to identify, monitor, analyze and protect against risks, among many others.

“Bornan is a new force in the information and sports technology fields, and we are thrilled to begin this partnership as we look towards the future of sport in the Americas. We have signed an alliance with a global leader that will work to ensure that athletes, audiences, and fans have an incredible and unforgettable experience,” said Panam Sports President, Neven Ilic.

“Thanks to this alliance, we will experience sport in greater depth than ever before. We offer state-of-the-art technology to provide maximum exposure to the performance of the athletes during the upcoming competitions and digital transformation to facilitate the management of these activities for the organizers. I am sure that together we will make this change worthwhile for each of the Olympic Committees that make up this respectable Pan American Sports Organization,” said Bornan Founder and CEO Eva Cordoba.

From now on, Panam Sports and its 41 member countries can count on the support of a great technology company that is growing in the market year after year. Their excellent results in sporting events and other projects situate them as one of the best in the world.

Bornan Sports Technology is the company chosen to implement the results broadcasting systems for the III South American Youth Games Rosario 2022.

The event will be held from 28 April to 8 May in Rosario, Santa Fe province, and will feature the participation of 2,500 athletes from 15 countries competing in 26 sports, making it the most important sporting event to be held in the city since the II South Cross Games in 1982.

The sports that will be part of Rosario 2022 and that can be followed through the results broadcasting system implemented by Bornan Sports Technology are: athletics, badminton, 3×3 basketball, cycling, beach handball, boxing, climbing, fencing, futsal, artistic gymnastics, hockey 5, judo, karate, weightlifting, wrestling, swimming, figure skating, speed skating, rugby 7, skateboarding, taekwondo, tennis, table tennis, archery, triathlon and beach volleyball.

All this deployment of the organisation and effort of the athletes must be communicated both to the attendees and to those who follow them from a distance. For this reason, among other services, the Swiss multinational of Spanish origin Bornan Sports Technology will be responsible for implementing an innovative results platform, which will be able to transmit, to all the followers of the Games worldwide, the information of what is happening at every moment of this sporting event dedicated to the young athletes of South America.

This platform can also be used in mobile applications for iOS and Android, allowing the fans to follow the competition anytime, anywhere, and through any mobile device.

Bornan Sports Technology has a consolidated team with more than 20 years of experience working for sporting events worldwide and has the experience in sports management to raise the level of excellence of the events that will be held in the III South American Youth Games.

Bornan Sports Technology comes to this project with the credentials of having been the company appointed to deliver the technology of the results at the past Qatar 2019 World Beach Games organized by the Association of National Olympic Committees (ANOC), the first African Beach Games Sal 2019, the Tarragona 2018 Mediterranean Games among others, and has recently signed several multi-year partnership agreements with various sports governing bodies including Centro Caribe Sports and the Olympic Council of Asia (OCA) for which it will deliver all of the organisation’s games from 2023 for the next twelve years.